Ford goes techie and gets cool…


Read about how Ford embraced the future and changed automobiles into smartphones.

“These [high-tech] companies work at a very different clock speed than Ford,” says Fields, “a much faster clock speed. We had to jump in. We had to learn.” So in that new embrace of an open system, what had changed at Ford? “Simple,” he says. “We started thinking like a software company.”

http://www.fastcompany.com/magazine/144/fords-big-reveal.html

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Author: Bill

Birder, cat-lover, pilot, poet. Former lounge lizard, pauper, pagan, lifeguard, chauffeur,cop and martial artist, turned pacifist addiction writer. Tries to be a good husband, father and brother, and makes a decent friend. Likes to take pictures. Stumbling down the Middle Path, one day at a time.

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